Hi! I’m Frauke, a Creative Director and Copywriter based in Berlin. I craft ideas, copy and campaigns. I’m fluent in English – und natürlich Deutsch. I work solo or with one of my trusted team partners.

I believe that great communication, both professional and personal, is about truly understanding people to build genuine bonds. My special expertise is female-forward communication, helping brands connect with women through authentic, progressive storytelling.

CV

2019 – 2024

Serviceplan Berlin

Copywriter, Senior Copywriter, Creative Director

2016 – 2019

dieckertschmidt

Junior Copywriter, Copywriter

BBDO Berlin

2014 – 2016

Junior Copywriter

2013 – 2014

Plantage Berlin

Trainee Copywriter

Clients

ARD/ Das Erste

NEONAIL

Mastercard

BVG

Thüringer Waldquell

DAB+

AOK

Ferrero

Die Grünen

ZDFinfo

BILD/ BamS

Facebook

Amazon

Daimler Trucks

Ortlieb

YouFm

Engel & Völkers

smart

MINI

Coke Zero

airberlin

VW Motorsport

Awards

Cannes Lions
1x Bronze

Epica
1x Bronze

Lovie
2x Gold
1x Silver
1x Bronze

CommAwards
1x Silver
1x Bronze

ADC
1x Silver
1x Bronze

ADC*E
1x Bronze

PR Report
1x Gold

Die Zeitungen Awards
1x Silver

LIA
1x Bronze

NYF Health
1x Silver

Red Dot
2x Silver

New(s)comer Award
1x Silver

NYF
4x Bronze

Webby
1x Gold

AM Award
1x Silver

Healthcare Ad Award
1x Silver